We believe in radical transparency. Here’s exactly how we handle your data when you work with us for SEO growth.
At Aariful.com, your privacy is a priority, not an afterthought. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website or engage our SEO services. By using our services, you agree to the practices described here.
Aariful (“we,” “our,” or “us”) is an SEO services agency dedicated to helping businesses grow their organic search presence. We operate the website located at https://aariful.com and offer a range of services including on-page SEO, technical SEO audits, link building, keyword research, content strategy, and local SEO.
This Privacy Policy applies to all data collected through our website, client portal, email communications, onboarding forms, and any related services. We are committed to complying with applicable data protection laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other relevant regional regulations.
To ensure clarity throughout this document, the following key terms are defined below:
We collect information in two ways: directly from you, and automatically through your interactions with our website.
Contact Information
Name, email address, phone number, company name
Contact forms, service enquiry forms
Business Information
Website URL, target keywords, industry, and current rankings
SEO audit requests, onboarding questionnaires
Communication Data
Email content, chat transcripts, meeting notes
Direct communication with our team
Usage Data
Pages visited, time on site, click paths, referral source
Cookies, Google Analytics, server logs
Technical Data
IP address, browser type, device type, operating system
Automatic collection via browser
Payment Data
Billing address (card data handled by payment processor)
Stripe or similar payment gateway
We use the data we collect strictly to deliver and improve our SEO services. Specifically, we use your information to:
✅ Respond to enquiries, proposals, and consultation requests
✅ Deliver, manage, and optimise the SEO services you’ve engaged
✅ Generate SEO reports, keyword performance dashboards, and audit documents
✅ Send service-related communications, including progress updates and invoices
✅ Send marketing emails about SEO tips, case studies, or offers (with your consent)
✅ Improve our website experience, content, and conversion flows
✅ Comply with legal obligations and enforce our Terms of Service
✅ Detect, prevent, and investigate fraud or abuse
We never sell your data. Your personal information is never sold, rented, or traded to third parties for their marketing purposes. Ever.
We only share your personal data in limited circumstances necessary to deliver our services or meet legal requirements:
→ Service Providers: Trusted third-party tools such as Google Analytics, Ahrefs, SEMrush, Notion, Slack, and Stripe that help us deliver or improve our services. All processors are under strict data processing agreements.
→ Legal Requirements: If required by law, court order, or government authority, we may disclose your data to comply with applicable obligations.
→ Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the successor entity, which will remain bound by this Policy.
→ Protection of Rights: To enforce our agreements, protect our rights, or prevent harm to users or others.
We use cookies and similar technologies to enhance your experience and understand how visitors interact with our website. Below is a breakdown of the cookie types used:
Strictly Necessary
Essential for the website to function (session, security, form tokens)
No
Analytics
Track page views, traffic sources, and user behaviour (Google Analytics 4)
Yes
Marketing
Remarketing pixels for Google Ads, Facebook Pixel for ad attribution
Yes
Preference
Remember your language, region, and display preferences
Yes
We use cookies and similar technologies to enhance your experience and understand how visitors interact with our website. Below is a breakdown of the cookie types used:
✓ Client project data is retained for 3 years after the end of the engagement to allow for reporting history, auditing, and dispute resolution.
✓ Contact form submissions are retained for 12 months unless converted into an active client relationship.
✓ Analytics data is retained for 26 months in Google Analytics (GA4 default), then automatically deleted.
✓ Financial records are retained for 7 years in compliance with applicable tax and accounting laws.
✓ Marketing email lists are retained until you unsubscribe or request deletion.
Depending on your location, you have certain rights regarding your personal data. We honour all requests promptly (within 30 days).
Request a copy of the personal data we hold about you.
Ask us to correct inaccurate or incomplete data.
Request deletion of your data (“right to be forgotten”).
Object to processing based on legitimate interests or direct marketing.
Receive your data in a structured, machine-readable format.
Ask us to limit how we process your data in certain circumstances.
We implement industry-standard security measures to protect your personal data from unauthorised access, disclosure, alteration, or destruction. Our safeguards include:
Important: No method of transmission over the Internet is 100% secure. While we implement robust protections, we cannot guarantee absolute security and encourage you to use strong, unique passwords when accessing any client portal.
Our SEO services involve the use of industry-standard tools to deliver accurate data and insights. These tools may process your data as part of service delivery:
Our website may contain links to external sites. We are not responsible for the privacy practices of those sites and encourage you to review their policies.
Our website and services are directed exclusively to business professionals and are not intended for individuals under the age of 16. We do not knowingly collect personal data from children. If you believe we have inadvertently collected information from a minor, please contact us immediately at aaariful777@gmail.com, and we will promptly delete it.
We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or service offerings. When we make material changes, we will:
Your continued use of our services after such changes constitutes acceptance of the updated Policy.
Now that you know how we work, let’s talk about ranking your business at the top of Google Search and Maps.
